Tea, Not Candy. On Purpose.
We didn’t set out to make another “healthy” drink that tastes like melted candy. We made a tea-forward, lightly sparkling beverage that delivers smooth energy without the crash, jitters, or regretful life choices. You know. The usual.
Because Real Tea Doesn’t Need a Sweetener.
Some flavors are meant to win you over slowly. That’s part of the experience.
A first sip might feel different.
A second sip makes more sense.
By the end of the can, you get it.
That’s how real tea works.
That’s how taste develops.
Thoughtfully Sourced. Carefully Brewed.
We believe good flavor starts with good ingredients. That’s why we use organic whole-leaf tea and real fruit, brewed in a way that preserves clarity and balance.
A Product of Inspiration
On a personal health journey, Kelly Struble went deep into nutrition research, and the deeper she went, the clearer it got. Sugar wrecks your blood sugar and metabolic health. Alternative sweeteners disrupt your gut. Sweeteners are a lose-lose situation. What surprised her wasn't the research. It was how hard it is to avoid them in the US, particularly in beverages.
When she and Wells encountered yerba mate in Patagonia, something clicked: the rest of the world has been enjoying their tea unsweetened for centuries; why is it so hard to find quality, unsweetened products in the US? So she created what she couldn’t find on the shelf. No sweeteners. Real ingredients.
Today the flavors and health benefits of yerba mate and green tea inspire everything we do. You'll find all seven flavors of Tama Tea at locations around the country. Try our Rose Mate, with yerba mate tea, rose hips, raspberries, and hibiscus, or Go Go Mango, made with green tea and mouth-watering mangos from Mexico. All with natural clean energy and no added sugar or sweeteners.
Born in a Cafe, Not a Lab
Before Tama Tea appeared in our now-legendary 12-ounce blends, it began in 2015 as a retail shop importing and blending premium teas. There, near the Atlantic Coast of North Carolina, three UNCW grads built a business on the idea that better, healthier choices weren’t just possible, they were more delightful.
By 2017, the shop became Tama Café, serving a variety of sandwiches, wraps and other items, along with their signature teas. In 2019 the company launched a line of craft-brewed, ready-to-drink sparkling green teas.
